Find a visual direction
for your next video.
Explore a visual idea, read the proposed production approach and adapt the brief for your own story in Fablo.
The reference examples come from the credited platforms. These 20 workflow ideas are proposals you can use to start a production brief.
Visual reference · Scenario
Product launch director
Plan a short commercial and matching stills for one real product, using the same shape and label throughout.
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Visual reference · Freepik / Magnific
UGC variation plan
Plan a test matrix of creators, hooks, deliveries and markets using one approved script.
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Visual reference · Scenario
Ad localizer
Plan a version for another market that keeps the creator, voice character, product and visual timing recognizable.
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Visual reference · Scenario
Winner-to-variant remix
Plan an edit to one approved creative, changing only the selected product, person, setting, outfit, material or copy.
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Visual reference · Freepik / Magnific
Static-to-motion ad
Plan motion for an approved static ad while keeping its composition, product and exact copy.
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Visual reference · FLORA
Product photo campaign pack
Plan visually distinct campaign directions and an e-commerce image set from one product reference.
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Visual reference · Freepik / Magnific
Brand starter sheet and ad
Plan a small, reusable set of brand rules from your logo, website and brief, then use it to guide the next ad.
Explore the idea and briefVisual reference · Scenario
Creator direction board
Explore how the same creator delivers a line with intimacy, excitement, skepticism or humor, and in another language or era.
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Visual reference · Scenario
Consistent long-form video sales letter
Plan a multi-minute sales story using a reusable cast and scene guide to keep the generated clips consistent.
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Visual reference · Scenario
Fashion campaign plan
Plan editorial looks, location changes, lookbooks and short fashion films using the same model and garment.
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Visual reference · Arcads
Collage / editorial explainer ad
Plan an editorial-style ad with cutout product images, screenshots, exact text and data, paced to the script.
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Visual reference · Arcads
Reference ad production plan
Break down a reference ad into a shot-by-shot plan for an original ad with a new brand and product.
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Visual reference · Arcads
Character-led song ad
Plan a short product song ad with a memorable hook and the same animated character across scenes.
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Visual reference · Freepik / Magnific
Campaign social asset bundle
Plan covers, thumbnails, posters, copy variations and channel-specific versions from an approved campaign.
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Visual reference · Scenario
Camera-controlled B-roll
Plan product or cinematic shots with a specific layout, camera path and reference frames.
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Visual reference · Higgsfield
Cinematic VFX hook kit
Plan an opening effect that draws attention to the product's selling point and can be reused in other ads.
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Visual reference · Scenario
One performance, many characters
Explore character and voice replacements that keep the original performance's timing and gestures.
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Visual reference · Scenario
Mobile game user-acquisition ad
Plan a game ad with generated art around deterministic gameplay code, so the action follows the game's rules.
Explore the idea and briefVisual reference · Scenario
Branching story ad
Plan a story where the viewer chooses a product, scene or outcome, with the same cast and campaign across every branch.
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Visual reference · Scenario
Product and room story
Plan a product story in a 3D or walkable environment, with repeatable views that show the product in context.
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